Alex Price

I'm a fractional CTO who specialises in engineering himself out of the job.

Hiring a full-time CTO takes months... and often ends up looking like a shotgun marriage. Let's not take your Series A startup down that road.

I'm the alternative.

I'll help you to use my extensive startup and exit experience to leverage your startup success, then I’ll help you find my optimal replacement (or even make the role unnecessary).

I co-founded and was CTO at Ecologi where we scaled from 3 to 80+ employees, had 18,000 happy B2B customers and ranked #8 in LinkedIn's Top UK Startups 2022. After my exit, I became CTO at Just, taking a pre-alpha concept to production.

Now I help Series A founders build engineering teams that scale.

You need me if...

You don't have a CTO

And need senior technical leadership without the cost and risk of a full-time hire.

You have a CTO

But they're struggling with the transition from engineer to leader. You want to develop them, not replace them.

How this works

Need ongoing senior tech leadership?
I embed one or two days a week until you're ready to hire permanently.

Need a specific problem solved?
I run focused three-month transformations covering:

  • Team structure
  • Hiring
  • Tech strategy

I then cleanly hand off to your strengthened team.

Alert iconIf you want someone to tell you what you want to hear or move cautiously, I'm not your guy. I work best with founders who are ready for velocity and thrive on direct feedback.

Alex Price in a meeting

Let's scale this thing